Seraphina Lotkhamnga on July 13th, 2012

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Frequent Echo Park visitors may recognize the settings for the new Rainbow Jackson music video. In the Justin Bell-shot clip for “Rings” off of the band’s recently released “Rippin’ Off the Rails” EP, you get a glimpse into its real-life abode as well as the neighborhood record store Origami Vinyl. The only thing is, most of their friends wouldn’t dare to think the power-pop quartet capable of holding anyone at gun point (let alone nonchalantly hitting on someone while doing it) for a few good records. They do, however, share some of the spotlight with some of their music pals by digging through the crates. Perhaps, we’ll just be a bit cautious if we ever see any of these guys donned in KISS masks again.

||| Previously: “Robinson Crusoe”