NONONO met with only affirmatives in L.A debut

Seraphina Lotkhamnga on
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NONONO

There’s pop music and then there’s Swedish pop music. Fans who piled into the Echo on Thursday night for NONONO‘s L.A. debut knew they were in for a night of melodies that would jump-start their weekend. Touring in support of their debut EP, “Pumpin Blood,” out on Warner Bros., the Swedish trio comprised of vocalist Stina Wäppling and producers Tobias “Astma” Jimson and Michel “Rocwell” Flygare triumphed throughout the night with a nine-song set of electro-pop.

The night began with a light show to set the mood, and the crowd cheered when Wäppling, smiling, took the stage in a shimmering white dress. “Thank you, L.A.,” she gushed after the first song. “It’s so amazing for us to be here. We never thought we would be.”

The trio tore through a handful of new songs such as “Love” and “One Wish,” in addition to songs already well-known from their EP such as “Jungle, “Fire of the Flame” and the beat-driven “Like the Wind.” But fans were eager to hear the hit single and the EP’s title track, “Pumpin Blood,” which was recently used in a commercial for the Samsung Galaxy S4 Zoom. NONONO obliged soon enough. “We’re gonna do our first single in the U.S.,” Wäppling announced. “It’s one one of the first songs we did [together], I think. It’s called ”˜Pumpin Blood.’”

It’s a Swedish pop song with whistling – imagine that – and NONONO combined backing tracks of whistling with actual puckered lips to accentuate the undeniably catchy melody and pump a feel-good energy into the crowd. “You guys having a good time or what?” Wäppling shouted afterward, to which the crowd responded with thunderous applause.

NONONO added just a couple of more songs –  the brevity of the set elicited some boos of disappointment from the crowd – and Wäppling offered an apology: “We don’t really want to leave but we only have one song left to do. We have to go back to Sweden and make some new songs.” With only hope that would be case for their return to the City of Angels, fans were left to think positive thoughts: Yes, yes, yes.

L.A.’s Conway and Hands opened the night.