Video: HEALTH, ‘New Coke’

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There’s nothing like some projectile vomiting to announce your long-awaited third album. That’s a disclaimer for the video above, “New Coke,” which is the first song to emerge from Echo Park’s experimental noise band HEALTH‘s new album, “Death Magic,” their first album since 2009’s “Get Color.” Since then, they recorded the soundtrack to the video game “Max Payne 3,” released a couple of stand-alone tracks in “Goth Star” and “USA Boys,” and played festivals across the globe, but it’s been six years since their last full-length. Having enlisted the help of Mars Volta engineer Lars Stalfors, Kanye West engineer Andrew Dawson and the British electronic artist The Haxan Cloak, “New Coke” shows their sound maturing with more electronic texture, but not deviating from their dark, signature soundscape of hypnotic melodies and intriguing noise bursts. In the video, drummer BJ runs shirtless through the night, while fellow band members Jake, John, and Jupiter party at The Lash until Jupiter makes a break for the bathroom and blows all types of chunks in slow-motion for a beautiful and unsettling 58 seconds with the majesty of a John Woo action sequence, followed by some more hurling and information about the album. The twelve-track “Death Magic” is due out Aug. 7 via Loma Vista. Let’s hope they start ripping up the Echo again really soon. It’s been too long.

||| Stream: “New Coke”

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