Video: Haim, ‘Lost Track’

Kevin Bronson on March 1st, 2022

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Haim went from “Women in Music Pt. III” (2020) to sisters in film in director Paul-Thomas Anderson’s “Licorice Pizza” (2021). Along the way, there were magazine spreads, a single the trio made for a another movie and the plotting of a massive North American tour that starts in April.

Today brought a frisky new Haim single, “Lost Track” — and, of course, a PTA-directed video.

They describe the whole experience as a spur-of-the moment thing.

The band posted the lyrical hook on Instagram, adding, “We had that line written for the last year but could never figure out what to do with it. We kept writing it down, not knowing where it should live.

“Cut to PTA shooting the director’s cut issue for W Mag with our baby sister on the cover! An opportunity arose to do a quick music component while shooting the story. Paul mentioned having the book ‘Appointment in Samarra’ as a possible direction. So we did some digging around the book and were inspired by the scene where the main character throws a drink in someone’s face at a country club. We were inspired by the idea of someone doing something so drastic to get out of a situation they felt uncomfortable in — just to feel something. We finally remembered that lyric and wrote and recorded the song and shot the whole thing in a few days! Anyway, felt fun to do something very collaborative / off the cuff.”

Locals might recognize the setting as the banquet room at Balboa Golf Club in Encino. It’s the ninth music video that Anderson has directed for the band.

Oh, and happy 10-year anniversary to Haim’s first single, “Forever.”

||| Watch: The video for “Lost Track”