Video premiere: Asian She, ‘Competitive Mourning’
Kevin Bronson on
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Los Angeles trio Asian She combines the talents of frontman Noah Lebenzon, Thomas Froggatt (guitarist for She Wants Revenge) and drummer Dave Krusen, a 2017 Rock and Roll Hall of Fame inductee for his work with Pearl Jam (including “Ten”). Theirs is dark and foreboding indie-rock world, as heard on their 2015 full-length “Milk the Fire.”
That aesthetic is taken to grisly extremes in the video for the new song “Competitive Mourning,” which was directed by Mando Lopez (Morrissey/FEAR/The Breeders) and Kevin Beauchamp.
Suffice to say the video is not for the squeamish. Filmed by Tony Molina, it stars Eric Treiber (who also edited) and Gabrielle Lydia, along with Lopez, Lopez’s son Max and members of Asian She, none of whom make it out alive. The story follows a vampire on the hunt for easy victims but on this occasion picks the wrong person to mess with.
“Competitive Mourning” will appear on the new Asian She EP, “Kiss Under Kareem.” It features “Eyelash,” a song co-written by Benji Hughes, and comes out July 1 on LA Hall of Records, the label operated by Lopez and Manny Nieto, who are bandmates in the garage-rock trio the Chavez Ravine.
||| Watch: The video for “Competitive Mourning”
Killer video!