Seraphina Lotkhamnga on May 3rd, 2011

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Canadian four-piece band Hollerado made a huge splash in the Internet waves last year thanks to their video for “Americanarama,” and they’re back to tout another low-budget, one-take masterpiece for the latest single off of their debut album, “Record in a Bag.” Although the video for “Got To Lose” doesn’t involve any people in boxes for a “Human 8-bit vibe,” Greg Jardin returns as the director for the new clip, which features elaborate umbrella choreography this time around. Even when surrounded by elegant dancers, these boys have a hard time hiding the fact that they’re constantly having fun. These entertaining videos may be putting Hollerado up against video veterans such as OK Go, but what’s most impressive about this band is that their pop-rock hooks continue to ring in your ears long after watching.

||| Previously: SXSW, “Fake Drugs” download, “Americanarama” video.